Last Updated: Nov 16, 2025
Hello! I am Priyanka :)
I am in a rebuilding season — experimenting, unlearning, sharpening my problem solving muscle again.
Most days, you will find me exploring apps, breaking down flows, asking “why” too many times, and documenting everything I learn.
What's your dimension?
What I do
User Onboarding & First Session Experience Audits
I’m solving how products handle discovery → signup → first session → early activation.
I break down:
- what users see, understand, and feel
- where friction lives
- what to fix or redesign
- what experiments can improve activation.
I’ve created a User Onboarding Audit Framework that covers:
Discoverability → Landing Page Narrative → Signup Flow → Personalization → First Task → Habit Hooks → Analytics Setup.
I’m currently exploring full-time roles and paid consulting in Product and UX led Growth, Activation, and anything that surrounds Users.
Sample User Onboarding Audits I have performed: Onboarding Audits.
Other Projects: Projects.
Where I come from
JP Morgan Chase & Co. — Senior Associate (AVP)
5 years | 2018-2023 | Enterprise Platforms + Model Risk Governance
- Shipped 6 internal products (2 firm-level, 2 automation, 2 workflow tools)
- Developed Evaluation Product used by 2500+ global users
- Reduced workflow lead time by 70% using a centralised metrics platform
- Improved issue resolution TAT by 50% with a risk management app
- Replaced manual workflows → 100× increase in accuracy & usage
- Drove 27% operational efficiency by introducing streamlined Jira based approvals
- Led research, journey mapping & adoption across cross-regional teams
SimpleAI — Content, Growth & Product Positioning
Freelance | 2023–2024
- Helped shape ICPs, value propositions & positioning for an analytics learning platform
- Grew blog impressions to 44,000+ organic views via SEO optimization
- Built content loops for the YouTube Channel & collaborated with industry data leaders
- Ran interviews & podcast-style conversations helping aspiring analysts navigate careers
- Supported early GTM direction — messaging, content strategy, and target audience clarity
Founder — The Helix
0→1 personal development platform | 2023-2024
- Built an Instagram-first platform → 2L+ organic views
- Acquired 150+ leads purely through content; 16% paid conversion
- Spoke to 300+ individuals to understand emotional roadblocks & behavioural patterns
- Designed flows, landing pages, and content that improved early engagement
- Learned GTM, storytelling, and the emotional stamina needed for B2C products
Wipro — Young Leaders Program (YLP)
2.5 years | 2015-2017 | Ops, Transition, Pre-Sales
- Worked across APAC, Americas & EMEA
- Delivered 10 RFPs + 5 RFIs; contributed to 2 deal closures
- Managed Workday ATS implementation & multi-region transitions
- Conducted due diligence & identified automation levers
Education
I am a Mathematics graduate from Kirori Mal College, Delhi University and completed my PGDM from
IMI, New Delhi.